THE SOCIALALGORITHM
Pricing

What a growth marketing agency costs

Three retainers. Foundation is INR 15,000 a month ($179). Aggressive is INR 25,000 ($299). Elite is INR 45,000 ($539). Those are the real figures, published here rather than sent after a discovery call.

Websites are the exception. Website builds have three fixed tiers, listed above. If a site is the main thing you need, say so when you get in touch and we will scope it properly instead of forcing it into a monthly retainer.

The rest of this page covers what sits inside each tier, which one suits which kind of business, what the fee does not cover, and how to check whether any agency quote is fair, including ours.

Fixed-price website builds
  • Launch — ₹25,000. A small site that takes enquiries from day one. A business that has no site, or one that cannot be contacted from a phone.
    Up to 5 pages, written as well as built · WhatsApp, tap-to-call and a short form, each counted separately · Mobile-first — most of this market arrives on a phone · GA4 and Search Console wired in during the build, not bolted on after · Google Business Profile set up and verified
  • Business — ₹60,000. A site built to be found and to convert paid traffic. A business ready to run ads, or one with several services or locations to cover.
    Up to 15 pages, including a page per service or location · Everything in Launch · Schema markup, sitemap and IndexNow so changes are picked up on deploy · Built to receive ad traffic — landing structure agreed before the build starts · Copy written for the buyer, not placeholder text
  • Growth — from ₹1,50,000. Programmatic pages and a real backend. The Sanchara Travels shape. A business with genuine repeatable variants — routes, city pairs, service areas.
    Programmatic pages generated from your data, not hand-built · Database backend for bookings or enquiries · Everything in Business · Payment or booking flow where the business needs one · The build behind 911 visitors and 196 WhatsApp enquiries in 28 days

Prices are for the build. Ongoing marketing runs on the monthly retainers.

The three retainers, in full

Foundation, INR 15,000 per month ($179)

Aggressive, INR 25,000 per month ($299)

Elite, INR 45,000 per month ($539)

The dollar figures are listed because we work with clients in the US and the UK as well as in India.

Which tier suits which business

Foundation fits a business that is already selling something and needs consistent output plus a clear position in its category. Two channels, run properly, with a strategy call every two weeks. It is deliberately not a daily-contact arrangement. If you want someone in your messages every morning, this is the wrong tier and we would rather say that now.

Aggressive is the tier once real money goes into ads. Paid campaigns need weekly attention, not a fortnightly review, because a badly targeted campaign can burn a month of budget before a bi-weekly call catches it. This tier also carries the video editing, which matters if short-form is the channel you are betting on.

Elite suits a business where marketing is the actual constraint on growth and the owner wants to stop running it. Full funnel ownership means we are accountable for what happens between the first impression and the sale, not just for producing assets. Custom AI tooling means we build software specific to your operation rather than renting you a generic dashboard.

If you are not sure which one applies, tell us what you sell and what you are spending now. We will say which tier we think fits, including when that is the cheapest one.

What the fee covers, and what it does not

Advertising budget is separate. Paid Ads Management is the work of building, running and optimising campaigns. The money that goes to Meta, Google or TikTok is yours and is set by you. Any quote that folds media spend into a management fee without breaking the two apart is hiding something, and the first thing you should ask any agency is which portion of the number is their fee.

Website builds are fixed price. Three tiers, because a five-page brochure site and a hundred-page site with a database behind it are not the same job: Launch at ₹25,000, Business at ₹60,000, and Growth from ₹1,50,000. Growth carries a floor rather than a flat price because a build with programmatic pages and a backend cannot be scoped before we have seen the data behind it.

Nothing here is a rankings guarantee. Search Dominance is topical authority work that compounds over time. Anyone promising you a position by a fixed date is selling certainty they do not have.

How to tell whether an agency quote is fair

Price on its own tells you very little. These are the questions that actually separate a fair quote from a bad one, and they work on us as well as on anyone else you are talking to.

That last point is worth expanding, because rankings promises are where most local SEO quotes go wrong. On a client's own Search Console, over 90 days, 103 pages produced 34 clicks in total, and 30 of those came from a single branded query. A page sitting around position 40 for a commercial local term produced almost nothing. So "we will get you ranking" is not a result. Ranking below the fold is worth close to zero, and a quote priced against that promise is a quote priced against nothing.

Who does the work

The agency is run by Teja, an AI Content Strategist and self-taught software developer. He designs the growth strategy and writes the code that runs it. That is the genuine difference in what you are paying for here: the strategy and the build are not two separate vendors passing files between them.

It matters for pricing because most agencies in the region outsource the build, so anything technical gets quoted a second time through a third party you never deal with. Custom AI tooling in the Elite tier exists for the same reason. When the person setting the strategy can also build the thing that executes it, that stops being an upsell and becomes part of the work.

If you want to test any of this before committing to a month, ask us for the numbers behind a case study and where they came from. We will send the source, including the parts that are less flattering.

Sanchara Travels, a cab operator in Andhra Pradesh. We built the site and ran the ads. Measured over 28 days in GA4: 911 visitors, of whom 196 opened a WhatsApp enquiry, 138 tapped to call and 5 completed a booking form. The site is 103 pages on Next.js 16 with a Supabase backend and programmatic route pages for every city pair, and 64 of those pages earn Google impressions. One thing has to be stated plainly: 744 of the 911 visitors came from Google Ads and only 30 from organic search. It is a paid-acquisition result, not an SEO one. That is the level of detail you should expect from anyone quoting you a price. Read the full case study.

Common questions

What does a growth marketing agency cost in India?

Our retainers are INR 15,000 a month ($179) for Foundation, INR 25,000 ($299) for Aggressive and INR 45,000 ($539) for Elite. Website builds sit outside those retainers and have their own fixed prices.

Is advertising spend included in the retainer?

No. Paid Ads Management, listed in the Aggressive tier, is the work of building and running the campaigns. The advertising budget is set by you and goes directly to Meta, Google or TikTok. Always ask any agency to separate their fee from your media spend.

How much does a website cost?

Launch is ₹25,000 for up to 5 pages. Business is ₹60,000 for up to 15, including a page per service or location. Growth starts at ₹1,50,000 where the site needs programmatic pages and a backend. Send us the requirement through the contact form at thesocialalgorithm.work and we will scope it.

Which tier should I start on?

Foundation if you are running one or two channels and are not spending on ads yet. Aggressive once there is a real ad budget in play, because paid campaigns need weekly attention rather than a bi-weekly check-in. Elite if marketing is the constraint on the business and you want to hand the whole funnel over.

Do you work with clients outside India?

Yes. We are based in the Vijayawada region of Andhra Pradesh and work with clients in India, the US and the UK, which is why the dollar equivalents are listed alongside the rupee prices.

Other services

Services and pricing · Website design and development in Andhra Pradesh · Google Ads Management for Andhra Pradesh and Telangana Businesses · SEO measured in enquiries, not rankings · Video and ad creative production for brands in Andhra Pradesh

Work with us

Based in Andhra Pradesh, working across AP, Telangana and beyond.